5 Tips on Choosing Live Chat Software for Your Business

Your customer lands on the home page of your website. He’s ready to buy, but he has one quick question before adding his credit card and clicking the button.

Is his question answered immediately or does he struggle and bounce away from your site?

Do you have an online business? You’re swimming in a sea of almost 200 million active websites!

Using live chat software is a value add that differentiates your website and helps your customers get immediate answers. Quick answers close the deal! Wondering how to choose the best live chat software for your business?

Keep reading for five tips for choosing live chat software for your business.

1. What Do You Need?

As with all types of software, scalability and functionality are a good place to start when testing live chat software. Make a list of your business needs and consider the size of your customer support team.

Different software packages offer different features. Do you need internal chat for colleague-to-colleague communication? Are advanced reporting features an important part of your live chat solution?

There are many different live chat providers available for outsourcing so you don’t always need an in-house solution.

2. Review the Features

You’ve determined your needs so now it’s time for reviewing individual chat software and comparing software costs. There are a few features that are important for live chat software. These include:

• Customizable for your brand
• Understands your industry
• Maintenance for software
• Agents that speak your target customer’s language
• Should be at least a hybrid of AI and humans, avoiding total AI chatbots
• Avoid software that forces customers to input personal info before chatting

Narrow down the live chat software providers that meet your company’s criteria. Do they have the latest software feature that’s important for your company? Are they within your budget?

3. What Are the Alternatives?

Now that you’ve narrowed down the chat software that meets your budget and requirements, it’s time to compare. Take a look at the reviews to get a general idea of the company.

Throw out the most negative and the glowingly positive reviews and see what’s left. If the companies you’re looking at appear sound, experienced, and their features are up to date, it’s time for the next step.

4. Ask For a Demonstration

This is an important step. When you request a demonstration, notice how easy or hard it is to contact a rep.

How is the service? Did you have to call several times? Prompt response and a high level of service is an indication that the company has a good product.

5. Free Trial

Most companies offer a free trial period. Take advantage of it and pay attention.

Are you happy with the functionality of the software? What’s the response from your customers? Does your sales rep answer your questions to your satisfaction?

If so, it’s time to invest in that live chat software!

Live Chat Software For Increased Conversions

Don’t let potential customers bounce off your website! Live chat software helps you close the deal. Find the live chat software that works best for your business today.

Are you looking for more tech info for your business? Keep scrolling the tech section of the blog!